Health Cruises Case

Health Cruises Case Read the Health Cruises Case and submit answers to the following questions. 1. What is the minimum number of passengers Health Cruises must sign up by November 20th to break even? [show your calculations] Considering that an average ticket price is $1500 and the cost per passenger is $200, each sold ticket generates $1,300 of the positive cash flow. Since $295,000 of the initial capital had been spent by November 14th, the following minimum number of passengers must sign up in order for Health Cruises to break even provided no more money is invested: Minimum passengers to break even = $295,000 / $1,300 = 227. 2. Should Health Cruises go ahead with the cruise since 200 people have signed up by November 14th? Why or why not? Health Cruises should go ahead with the cruise in any event. If the cruise is canceled, $295,000 of the already spent capital would become a total loss. Even if no more passengers sign up, the loss would be only $35,000, i. e. (200 * $1,300) – $295,000. 3. The advertising agency has proposed two alternative campaigns to help fill the boat. One will cost $6000 and the other would cost $15,000. Which would you suggest? [again, show your calculations]. If 20 additional passengers sign up and pay on average $1,500 as expected with the limited advertising campaign which cost $6,000, the net earnings (loss) of the cruise will be as followed: EBIT = (220 * $1,300) – ($295,000 + $6,000) = -$15,000. (A loss of $15,000) If 40 additional passengers sign up and pay on average $1,500 as expected with the more ambitious advertising campaign, the net earnings of the cruise will be as followed: EBIT = (240 * $1300) – ($295,000 + $15,000) = $15,500. (A profit of $15,500) To summarize, the ambitious advertising campaign is more beneficial for the Health Cruises’ bottom line than the limited advertising campaign. 4. Should Health Cruises consider cutting its prices for this trip? Why or why not? What other factors could impact the go/no-go decision in addition to the break even? Since even with the ambitious advertising complain there is a distinct possibility that the cruise will be short of its full capacity by 60 passengers, the cutting cruise prices may provide an increase in the profit beyond expected $15,500 (with the ambitious advertising campaign) due to more ticket sold. Assuming that it is possible to sign up additional 100 passengers if the ambitious advertising campaign also offers reduced ticket prices, we can calculate that the minimum average ticket price that that passengers should pay and still provide for the $15,500 profit: MinTicketPrice = ($35,000 + $15,000 + $15,500) / 100 + $200 = $855, where $35,000 is loss as November 14th, $15,000 is the advertising campaign cost, $15,500 is the minimum profit, and $200 is cost per passenger. Ideally the cruise profit could be maximized by adjusting the ticket price in response to demand and supply. However, even if additional tickets are offered outright at an average price of $1,200 (a 20% discount) in order to generate enough demand to sell the remaining 100 tickets the cruise earnings can be calculated as follow: EBIT = (200 * $1300) + (100 * $1000) – ($295,000 + $15,000) = $50,000. Note that $200 cost for passenger is deducted from ticket prices in the above calculation. The only risk with such a price reduction is that the reduced price would not be able to generate enough demand to sell all remaining 100 tickets. However, the cruise still would break even if 50 tickets are sold at an average price of $1,200 and the cruise profit would exceed the target $15,500 if more than 65 tickets are sold at this reduced price. A 20% price reduction is just an example to drive the point. The Health Cruises management may have some marketing data to help to come with a more appropriate number. It does not appear that there are any factors (even the break even should not be a factor with 200 tickets sold and $295,000 spent) other than a bad business practice that could impact the go/no-go decision. Health Cruises, Inc. Health Cruises, Inc. packages cruises to Caribbean islands such as Martinique and the Bahamas. Like conventional cruises, the packages are designed to be fun. But the cruise is structured to help participants become healthier by breaking old habits, such as smoking and overeating. The Miami-based firm was conceived by Susan Isom, 30, a self-styled innovator and entrepreneur. Prior to this venture, she had spent several years in North Carolina promoting a behavior-modification clinic. Isom determined that many people were very concerned about developing good health habits, yet they seemed unable to break away from their old habits because of the pressures of day-to-day living. She reasoned that they might have a chance for much greater success in a pleasant and socially supportive environment, where good health habits were fostered. Accordingly, she established Health Cruises, Inc. , hired 10 consulting psychologists and health specialists to develop a program, and chartered a ship. DeForrest Young, a Miami management consultant, became the chairperson of Health Cruises. Seven of Isom’s business associates contributed an initial capital outlay totaling more than $250,000. Of this amount, $65,000 went for the initial advertising budget, $10,000 for other administrative expenses, and $220,000 for the ship rental and crew. Mary Porter, an overweight Denver schoolteacher, has signed up to sail on a two-week cruise to Nassau, departing December 19. She and her shipmates will pay an average of $1,500 for the voyage. The most desirable staterooms cost $2,200. Mary learned of the cruise by reading the travel section of her Sunday newspaper on October 16. On that date, the Pittsford and LaRue Advertising Agency placed promotional notices for the cruise in several major metropolitan newspapers. Mary was fascinated by the idea of combining therapy sessions with swimming, movies, and an elegant atmosphere. Pittsford and LaRue account executive Carolyn Sukhan originally estimated that 300 people would sign up for the cruise after reading the October 16 ads, but as of November 14 only 200 had done so. Isom and Health Cruises, Inc. faced an important decision. â€Å"Here’s the situation as I see,† explained a disturbed Ms. Isom at the Health Cruises board meeting. â€Å"We’ve already paid out more than a quarter of a million to get this cruise rolling. It’s going to cost us roughly $200 per passenger for the two weeks, mostly for food. Pittsford and LaRue predicted that 300 people would respond to the advertising campaign, but we’ve only got 200. I see three basic options: (1) we cancel the cruise and take our losses; (2) we run the cruise with the 200 and a few more that will trickle in over the next month, or (3) we shell some more money and hope that we will pull in more people. My recommendation to the board is that we try to recruit more passengers. There are simply too many empty rooms on that ship. Each one costs us a bundle. † At this point, Carolyn Sukhan addressed the board: â€Å"I’ve worked out two possible advertising campaigns for the November 20 papers. The first, the limited campaign, will cost $6,000. I estimate that it will bring in some 20 passengers. The more ambitious campaign, which I personally recommend, would cost $15,000. I believe this campaign will bring in a minimum of 40 passengers. I realize our first attempt was somewhat disappointing, but we’re dealing here with a new concept, and a follow-up ad might work with many newspaper readers who were curious and interested when they read our first notice. † â€Å"One thing is absolutely certain,† Sukhan emphasized. â€Å"We must act immediately if there’s any hope of getting more people on board. The deadline for the Sunday papers is in less than 48 hours. If our ads don’t appear by this weekend, you can forget it. No one signs up in early December for a December 18 sailing date. Isom interrupted, shaking her head. â€Å"I just don’t know what to say. I’ve looked over Carolyn’s proposals and they’re excellent, absolutely first-rate. But our one problem, to be blunt, is money. Our funds are tight and our investors are already nervous. I get more calls each day, asking me where the 300 passengers are. It won’t be easy to squeeze another $6,000 out o f these people. And to ask them for $15,000 – well, I just don’t know how we’re going to be able to justify it. †

Personal Literacy Narrative

To Learn Is to Change Life is full of risks, and that is what makes it so much more exciting. I took a risk in life when I switched from homeschooling to â€Å"real school. † This risk required me to walk through an unknown door. I quickly learned that in order to take a risk, I had to step outside of my comfort zone. If I had not taken that step to go out and try something new, I would not have learned how to survive in a new environment. We learn things in life by doing, and if we do not try things, there will be no growth.In the end I found joy in the journey of risk-taking. If I went back to the day I had the thought of going to â€Å"real school for the first time, I would have told myself the same thing: â€Å"Go for it. † When I walked through the school building’s doors for the first time, I was very nervous. I wondered how I would make new friends. What if the school work was difficult? I was homeschooled until the third grade, and when I began â€Å"r eal school† I surprisingly thrived in my new environment.At times I was bored at the slow pace my peers learned, and I made many new friends. The glory days of high school were some of my absolute favorite times. I was able to get into some challenging academic and musical programs that fully engaged my mind and prepared me for college. I had several teachers say they could tell I loved to learn by the amount of hard work that I put into my school assignments. What could I say? Homeschooling gave me a desire to learn. I enjoyed how much information I would reel in every single day.Frederick Douglass had a life full of chances to grow. For example, he learned to read and write as a slave. In his autobiography he states, â€Å"I wished to learn how to write, as I might have occasion to write my own pass. I consoled myself with the hope that I should one day find a good chance. Meanwhile, I would learn to write. † His soothing hope illustrates that we must be motivated fro m the inside. Douglass had confidence and acted for himself. He faced the truth that extraordinary things happen when we take a chance and open doors that life before us.Unless we do the things we fear and take a chance in life, we will never know the outcome. Homeschooling has shown me that education is a process that changes the learner. I truly am thankful for the experience of public school, and I treasure the years that I spent learning at home, especially. I am thankful that I had faith to explore the unknown. Homeschooling taught me that I can confidently open up new doors in the future that will have so much to offer. There is always more mystery.

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Recruiting and Training of Correction Officers Term Paper

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Human Resources Planning in Mergers and Acquisitions Term Paper

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LEGO Case Study - Strategic Management - Essay Example In the 80-year history of the company, the last fifteen years or so have been one of happenings periods in the history of company. From its peak in the mid 90s to a serious slump in the late 1990s and early 2000s and then from that to a period of recovery and dominance, the period of 1995-2009 has many stories to tell for Lego (Ireland, Hoskisson & Hitt, pp. 85-89, 2008). Problems for the company started somewhere in the 1990s but they did not made the headlines or even got the attention of the top management of the company till 1998 when the company incurred its first loss on its income statement in its entire history. Lego got back on the track of making profits during 2001 and 2002 but that was primarily because of the deals with Harry Potter franchise and when no Harry Potter movie was released during 2003, the company’s sales decreased by 26 percent and 20 percent in the subsequent year (The Lego Group, 2012). Furthermore, the company posted a record loss of over 240 mill ion US dollars and rumors started in the market that Mattel would soon takeover Lego (Lewis, pp. 21-23, 2011). There were many reasons behind the declining market share of the company. First, the toy industry was going through a similar revolution and competitive outburst as of the airline industry. Many competitors with low cost and claiming to be high quality, entered into the market to disrupt the equilibrium. For example, a Canadian toy company, Megabloks was instrumental in removing Lego toys from many shelves because not only it was of lower price to attract the customers but also even the retailers were paid with higher profit margins. Second, many of the customers of the company that were young boys were being more attracted to computer games and video games during that time thus decreasing the sales even further. Third, Lego’s main operations were in Denmark, which was high cost economy with long supply chains and many supplies. In fact, it at one point in time, Lego had more suppliers than Boeing had to build aircrafts (Ireland, Hoskisson & Hitt, pp. 85-89, 2008). Strategies In order to understand the strategies used by Lego during the period of 1995-2009, we will have to divide the period between two sub-periods of 1998-2003 and 2004-2009 since the company shifted its strategy during the period. First period (1998-2003) During the first period of 1998-2003 and even before that, Lego was following an aggressive policy of product development. Lego was constantly trying to improve its existing products with bringing new variations. The mindset of the company’s strategists was that by providing more product variations, they would force the customers to spend more and new variations would bring more and new customers into the loop (Bender, pp. 55, 2010). In fact, it appeared that somehow Lego was trapped in the product orientation, one of the five marketing orientations. In it, the prime focus and expectation of the company was on improving the current products, bringing more colour, designs and variations hoping that would make the customers stay and even become ready to pay a premium for Lego’s products (Ireland, Hoskisson & Hitt, pp. 85-89, 2008). Secondly, this was a period where Lego engaged in many strategic partners with Harry Potter, Disney and other franchises in an attempt to co-brand their products. In fact, this was the prime reason why Lego was able to show some profit during these years (The Lego Group, 2012). Second

College degree Essay Example for Free

College degree Essay Like almost everyone already asked this question when they have finished high school. Where will I be in about 10, 20 or even more 40 years? . I do not think anyone would like to be a waiter or taxi driver the rest of life; hence, going to college is a good way to know what you will be. It will help you to develop your abilities, your skills, accomplish your goals. People with a higher education can make a difference in the world. My reason for going to college is because I want a better life for myself and it will open many doors in my future life. I graduated from high school in 2007, when I was 17 years old in Peru. My family always encouraged me to get higher education so I started thinking about what would I want to be? . I went to see many universities around my town in order to get more information about majors. I was confused between Hospitality Management and International Business but I decided to study Hospitality Management. It caught my attention because it deals with tourism and I love traveling. Besides hotels, I can get a job in many other places such restaurants, casinos, resorts and hospitals. I enrolled at San Ignacio de Loyola University because they have the best program in my major. It is  located an hour and a half from my house. When I was studying there, I learned a lot; especially, when I can deal for myself without my moms help because she did everything for me when I was at school. In Peru, there are many cases of delinquency and a few times robbers attacked me. The first occasion was a week of starting classes. I could remember that I spent a whole day at the college doing my assignment. It was a lot and I was very tired that day. When I was on my way home and got off the bus, someone stole my handbag. My first reaction was to go running after him because he had all my work with my effort in it, my new purchased  books. That was horrible. The other times, robbers just stole my phone. It was because of these facts that gradually I did not want to go anymore. I was very scared on the streets, looking around; I could not take out my phone from my pockets. Because of that, I decided to leave the university. One the day, I talked with my grandmother who lives in the USA. We were discussing about my life and I told her that I wanted to continue studying, so she asked me to move in with her. It was a very difficult decision for me because I would go to another country, starting a new life away from my  parents and friends, and also I was afraid because I did not speak English fluently. However, I had to think about my future so I decided to move to the USA, but the problem was that my parents disagreed about coming here illegal. I went to the University to see if they have any program to study outside the country. They have it but one of the requirements is to have 60 credits. Unfortunately, I did not have that amount. I checked on internet any other possibilities and I found out about the student visa. I did everything I needed to process the visa, such as translating my documents from high  school, filling some papers, looking for my sponsor, and medical examination. A few days later, I went to the USA embassy with my parents, I was so nervous because my dream of keep studying was depending of their answer. The counselor looked my documents and approved my student visa. I was so happy that day. In the first days of arriving in USA, I enrolled at Union County College. At the beginning, I took ESL classes since level 4th. Now, I am almost done with it. Moreover, I am taking other courses in the fields of hotel management. Therefore, Im pretty sure that I will graduate in two  more years and get my associate degree in Applied Science Program in Hotel, Restaurant, and Tourism Management. However, getting a degree in USA and go back to my country will help me to get a more job opportunities since Im bilingual. According to the article The Benefits of Earning a College Degree states, â€Å"One of the most important and obvious reasons to earn a college degree is to increase your earning potential†. Therefore, a good salary since people that have achieved a college degree are hired in at a higher pay and are considered to be much more employable. For the reason that I want  my own family, I would like to give them a good quality of life, and also provide inspiration to my children. In conclusion, I strongly believe that people should go to college. I feel good going to college because every time I learn something new. I am satisfied with every step Im taking to get more knowledge and grow as a person. Also, see my parents feel proud of me is priceless. In fact, I recommend going to college is worth and it is not a waste of time because college will give a person the tools to succeed in the field of their choice. By graduating from college, everyone can get a dream job and start to make those dreams come true.

The Effects Of Gibberellic Acid

The Effects Of Gibberellic Acid The main objective for this experiment was to examine the effects of Gibberellic Acid which is a plant hormone on different genotypes of a plant called Brasscia rapa, which included wild type, petite, elongate, and rosette. The wild type and petite have the same amount of Gibberellic Acid, but the elongate over produces it and rosette under produces it. The experiment was placed on top of a wick, while the wick is leading the underneath to keep the plants moisturized. The project took place over eight days. Each group member came in each day and measured the height plant growth with a small ruler in mm. We recorded the information and collected them into a chart. Introduction: A hormone is a chemical that is released on cell or part of a body and travels to some target cell where a receptor protein will bind that hormone and trigger of some change within the cell of the receiving cell. Since plant dont have a nervous system, hormones are the major way that plant tissues communicate each other (Campbell Reece, 2010). Gibberellic Acid is plant hormone that occurs in plant growth. Gibberellic Acid also known as GA3 is involve in stem elongation and increasing the size of plant parts. GA3 works on germination by supporting growth in the embryo of a seed. In other words, GA3 causes quick germination of the seed and break out of dormancy (Seed Dormancy and Effects of Plant Growth). They are also involve in having the plant become active again if they loose their leave during the winter. The main focus for this experiment is to prove how much hormones effect the plant growth. Cycocel is plant growth that provides height control by reducing stem elongation. When shoots and stems are treated with Cycocel, they are more impact and stronger with deeper green growth. Cycocel inhibits GA3 from elongating the stems of the plants (The Effects of Gibberellic Acid and Cycocel on The Growth of Cultured Leaf Tissue). The plant that was used for this experiment was Brassica rapa plant. It is a fast growing plant, complete its life cycle in around forty days also mostly related to the mustard group. There were four different genotypes used to complete this experiment. They were wild type, petite, and rosette(McKeon and Warren, 2012). The rosette plant is much shorter than a wild type plant. The elongated is much taller than a wild-type plant. The petite plant is about half as tall as a wild-type plant. Three different experiments were done on the genotypes. First water was added to the control, second the Gibberellin Acid 3, and then Cycocel was added to the genotypes. Then comparison was made to their growth to see much they were affected. The purpose of this experiment was to make a comparison of the effects of the GA3 and Cycocel on brassica plants. Then this will allow us to measure the growth of the plants. The hypothesis for this experiment is that when adding GA3 to the rosette of Brassica rapa the plants will increase in its height compared to the plants that have just water when adding GA3 to the wild type of Brassica rapa the plants will again increase in it height compared to the plants that have just water added to them. Material and Method: The four different genotype used for this experiment were wild type, petite, and elongated, rosette. The plants were planted in Styrofoam container that had squares and each square had one plant planted on. The Styrofoam was placed firmly on top of a wick material that led to water under the plants (figure 1). The wick absorbs water and carries it into the plants and this provides a constant source of water for the fast plants. The plants were divided into three separate sections because they were sprayed with three different solutions: water for control, Gibberellic Acid (100ppm solution), and Cycocel (1:100 dilution) or B-Nine (McKeon and Warren, 2012). A tube was placed around the plant and sprayed three times over the plants. The tube was used in order to protect the other two plants. A small ruler was used to measure the plants. The plants were measured once a day for eight days in mm, they were measured from the top of the Styrofoam to the top of the plants. We followed their growth and effect of the solutions against the plant for eight days, and then we organized the information into graphs to compare their growth for eight days. Figure 1 Plant Set-Up and Treatments: This is the actual setup for the plants. Each square was planted with one plant. Results: These graphs were collected from the experiment and the measurements were done in mm. Figure 2 Wild Type Treated Growth Chart: This explains the growth for the wild type when Brassica rapa plants are treated with GA3 and Cycocel. As this figure shows, the GA3 treated plants grew much bigger than the other plants. The Cycocel did not grow as big as the GA3. Figure 3 Petite Treated Growth Chart: This result is from the petite of the Brassica rapa. The graph shows that the results look similar to figure2. The GA3 treated plant expanded its growth but the Cycocel treated plant did not. Figure 4 Elongated Treated Growth Chart: These results are from the experiment of Elongated of brassica rapa. It shows that GA3 treated plants are still expanding and the control seems to be expanding too but not as much as the GA3 treated plants. Overall, the control and the GA3 grew a lot taller than the Cycocel treated plants. Figure 5 Rosette Treated Growth Chart: these results show the Rosette of Brassica rapa experiment. It shows that GA3 treated plants show the most growth. They also show that there were small differences between the control plants and the Cycocel treated plants. They grew in unity together, but the Cycocel has only small effects on the plants. Discussions: For the results for the wild types experiments, the plants that were treated with the GA3 solution grew an extraordinary amount compared to the control. They grew about 2 mm a day. The plants that were treated with Cycocel solution grew about the same as the control. This shows that the Cycocel treated plants did not have that great effect on the plants metabolism. At the end of experiment the control a little more than the Cycocel treated plants, as seen in Figure 2. The results of Petite experiment were roughly the same as the Wild Type. The plants that were treated with the GA3 solution grew a few mm more than the control and the Cycocel treated plants. As Figure 3 show, the control and the Cycocel treated plants grew equally. On the final day of the experiment, the control showed a dramatic increase in its growth, but the Cycocel treated plants did not increase at all, as seen in Figure 3. The results for elongated experiment were a little different from the other two experiments. The GA3 treated plants grew even more. The control grew a large amount of growth. The Cycocel treated plants had a very small amount of growth compared to the other two experiments, as seen in Figure 4. The final experiment that was completed was the Rosette of Brassica rapa. The experiment showed the most growth with GA3 treated plants. The Cycocel treated plants and the control grew almost at the same length in each experiment, as seen in Figure 5. The results of the experiment do support the hypothesis. It was hypothesized that if we add GA3 solution to the Rosette of Brassica rapa the plants will increase in its height compared to the plants that have just water. It was also hypothesized that if we added the GA3 to the Wild Type of Brassica rapa the plants will again increase in it height compared to the plants that have just water added to them. The GA3 solution added to Rosette and The GA3 added to the Wild Type did increase in every experiment until the last. Conclusion In conclusion, experiment show the GA3 does effect the growth of the plant, but only it is only effective when it is used to treat it with plants. When GA3 is added to a plant with an equal amount of gibberellins, it increases its growth compared to the plants treated with water. The experiment also shows that GA3 is extremely important in germination of seed and plants. Literature Cited : Bristow, Michael. The Effects of Gibberellic Acid and Cycocel on The Growth of Cultured Leaf Tissue. 20 Dec. (1965): 1-8. Print. McKeon Sr, Brian, and James T. Warren Jr. Biology 240: Form and Function A laboratory Manual. 8th ed. Penn State Erie, The Behrend College: School of Science, Biology Program, 2012. 41-43 Reece, Jane B., Lisa A. Urry, Michael L. Cain, Steven A. Wasserman, Peter V. Minorsky, and Robert B. Jackson. Campbell Biology. 9th ed. San Francisco: Benjamin Cummings, 2010. Yomi, Fadimu O. Seed Dormancy and Effects of Plant Growth Substances on the Seeding Growth of Hog Plum (Spondias mombin) Linn.. Apr. (2011): 1-2. Print.

The Tourism Product Companys Role

The Tourism Product Companys Role Discuss the importance of delivering quality services in the hospitality industry and identify differences if any between service delivery in the hospitality and service delivery in other business. Tourism is our main source of income in Jamaica so we depend highly on the tourism industry, in order to have a successful industry we must provide quality service. Some of the services that we offer are: transportation by air, land and sea, adventure and we also provide a relaxing atmosphere just to name a few. We also provide good customer service, customer delight which is exceeding our customers (tourist) expectations and creating raving fans for your business. Two main reasons for customer delight are to retain business and to persuade them to be ambassadors for our services. Good customer service provides goodwill, increased repeat business, excellent word of mouth marketing, respect and recognition of being professional. (company, 2006) In every business customer service is key, they rely on repeat customers for the growth of their business if the customer is not satisfied with the level of service they get from a business they will not go back to said place. The difference between service deliveries in the hospitality industry to service delivery in other businesses is that in a business like Grace Kennedy they use indirect services, which include financing, transport and communication; they are supportive of the creation of goods and services. They make it possible for the goods that have been produced to be distributed and made available to the customers for whom they are intended however in the Hospitality industry they use indirect service this includes such areas as Education, Health care, Administrative services and tourism. Tourism is one indirect service that demands our special attention. In most of the Caribbean territories like Jamaica tourism rank as the highest major industries. It provides a high leve l of employment, is a great earner of foreign exchange, and supports many other businesses, including Hotels, Entertainment, Cottage industry and Farming. (Elise Webber, 1990) COMMUNITY BASED TOURISM Community based tourism has, for over three decades, been promoted as a means of development whereby the social, environmental and economic needs of local communities are meet through the offering of a tourism product. However, whilst many projects have been funded in developing countries, their success (or otherwise) has not been widely monitored and, therefore, the actual benefits to local communities remain largely unqualified. Identify the pros and cons of community based tourism and discuss the implications on the country on a whole. Community based tourism is usually owned and operated by people in the community. Most Jamaicans feel alienated from the tourism industry and do not believe that they benefit from tourism. It therefore, becomes important for individuals to become stakeholders as they will now have a reason to protect and sustain the industry. The Tourism Master Plan has identified community tourism as the avenue to achieve sustained growth, environmental sustainability, enhanced visitor experience, increased employment and community development. (company, 2006) Community Tourism was developed and pioneered in Mandeville Jamaica by Diana McIntyre-Pike, hotelier/tourism consultant and Desmond Henry an ex-Director of Tourism in 1978. The Astra Country Inn became the centre for Community Tourism and has been recognized as the pioneer hotel in Community Tourism. Several presentations have been done locally and internationally by Mrs. McIntyre-Pike and Mr. Henry on Community Tourism which has now allowed it to become a world recognized tourism. For example, the International Institute for Peace through Tourism invited Mrs. McIntyre-Pike as one of the worlds 200 success stories speakers at their second Global Conference in 1994 to present the history of Community Tourism and its future. Since then the Institute has selected the Astra Country Inn as one of its case studies internationally in community-based tourism. (Pike) Community Tourism embraces sustainable development through tourism and focuses on the ecology, heritage, culture and way of life of a community and its people. Eco-tourism, Heritage Tourism, Cultural Tourism, Adventure Tourism are a few examples of the types of special interest markets under community tourism. There tends to be much confusion of Community Tourism as it is being seen as one of the special interest type of tourism rather than what it really is a tourism that is community-based in all aspects of the way of life. Sustainable tourism cannot be successful without the participation of communities in the development and management. In 1988, Country style was created as the marketing and development organization for Community Tourism. Country style worked in association with the Central and South Tourism Organization (CESTO) to develop the Community Tourism programme. The central and south area of the island was targeted as the model region for the development. The main focu s is on: Private Home stays where visitors can stay in a private home with families and experience their way of life during their vacation. This has proved very successful as it has enabled visitors to get the best of Jamaicas hospitality, learn the culture, heritage, entertainment, cuisine and more. Country style now receives daily requests for this type of accommodation through e-mail and fax from all over the world. Bed Breakfast accommodation is also encouraged in the communities participating. Anyone interested in becoming an official bed breakfast facility are advised the requirements needed for TPDCo. Country style is very selective where their visitors stay and has had a successful level of satisfaction. Country style specializes in serving special interest markets. These markets are researched and tour packages are developed to suit the interests of visitors. An educational institution uses Jamaica through Country styles Community Tourism programme as a lab of cross-cultural study and research. For example Penn State University was the pioneer educational institution which requested Country style to develop an all-island tourism and environmental package which included community interaction and meeting resource persons working directly in tourism. Seminars were held in each location where the good, bad and ugly of the community was openly discussed, analyzed and recommendations for action determined. This information assisted Country style to assist communities in developing projects for improving the product. The Country style Institute for Sustainable Tourism (CIST) was created to facilitate community training through existing training institutions for sustainable development through tourism. Major partners include CESTO, HEART- Trust/NTA-Kenilworth, NCTVET, West Indies College, Knox Community College, New Beulah Moravian Church, Hibiscus Cultural Tours International, Western Catering School, Penn State University, Caribbean Action for Sustainable Tourism (CAST). CAST has endorsed the work of CIST and has indicated interest in collaborating with CIST to develop the Caribbean community training programme for Sustainable Tourism. The Executive Director of CIST is Mr. Barry Bonito (Pike) Country style Community Tours has successfully attracted many visitors through the Community Experience packages which give visitors the flexibility to tour Jamaica with community persons and allowing them to stay in Villages Island wide which has been sensitized by the Country style group. Visitors are protected from harassment and crime because of the approach of educating communities before they are exposed to visitors. The visitor responses to these packages in Jamaica have now encouraged Country style to develop Caribbean packages (Pike) The Governments role in the development of community based tourism is to ensure that adequate infrastructure is in place, for example, roads, light, water and telecommunication services. To ensure that training programmes are implemented based on individual skills and the requirement of the project. To ensure that effective marketing programmes are implemented and to ensure that adequate safety and security measures are put in place. (company, 2006) The Tourism Product Development Companys role in the development of community tourism to assist in project development ensuring that necessary amenities and physical structures are in place through the project Development Department. To ensure that tourism entities are on par with the required standard of the industry through the standards development. To ensure that individuals are trained in various skill areas such as management and technical support of the development of community tourism, tour guiding, CPR First Aid, customer service and tourism awareness. These programmes would be implemented by the human resource development. (company, 2006) Some benefits of Community based tourism is that it provides employment for persons in the community, increase opportunity for social and cultural interchange, it increase income which will allow improvement of infrastructure and enhancement of the community and provide the quality of life. (company, 2006) Cultural preservation (economic incentives to preserve food, fashion, festivals and physical history, but these tend to be superficial elements of a culture.) environmental protection (econ incentives to preserve nature, wildlife and urban cleanliness) Foreign exchange (generates resources to import food, pharmaceuticals, technology, consumer goods.) Development of health care services (those these arent always available to local people.) (unknown, about ct/benefits.htm) According to the Gleaner published Monday October 2 2001, Former Tourism director Desmond Henry criticized the Jamaica tourist board (JTB) for not recognizing the development of community based tourism on the south coast the future of Jamaicas tourism is on the south coast and it lies in community tourism. There is a whole lot to be done, there is a need for additional rooms but the most important thing is the need for trainees and the community has to understand its role in this important development. He went on to say that the Jamaica Tourist Board has not taken community tourism seriously enough to assist those involved. By employing trainees in the community this will decrease unemployment and poverty in said community. (www.jamaicaobserver.com, 2011) Tourism Minister, Hon. Edmund Bartlett, says community-based tourism has the potential to significantly boost employment for persons in rural Jamaica, while further driving the development of the product. Speaking at the National Consultation on Community-based tourism, held at the Devonshire Restaurant at Devon House, in Kingston on September 8, Mr. Bartlett said the policy framework for the community-based tourism strategy will facilitate the provision of a wide range of job opportunities in the sector. The consultation aims to facilitate further dialogue among stakeholders on the draft Community-based Tourism Policy and Strategy, which has been submitted to Cabinet for consideration. In January 2010, the Ministry of Tourism and the Jamaica Social Investment Fund (JSIF) signed an agreement for the development of a community-based tourism policy under the Rural Economic Development Initiative (REDI) project. The project is being funded by the Government of Jamaica and the World Bank, through a US$15 million loan. This will benefit and empower many vulnerable groups, such as women, young people, as well as under-skilled and unemployed individuals, the Minister noted. Mr. Bartlett said the policy will also help to address numerous weaknesses at the community level that have hampered the growth of community-based tourism enterprises for years, such as the lack of entrepreneurial capacity, and a limited understanding of tourism markets and the sector in general. The policy will target these shortcomings by providing appropriate approaches to planning and management for such entities as well as institutional arrangements, technical assistance and support, he explained. Mr. Bartlett informed that the policy and strategy, being developed under the guidance of the JSIF, is intended to facilitate the development of a framework aimed at enhancing the policy and institutional capacity needed to develop community-based tourism as a sustainable growth sector locally. I must underscore that this is a vital initiative, as despite the fact that the tourism sector remains the islands primary foreign exchange earner and the driving force of the Jamaican economy, there is still considerable potential for further growth and development, he said. Despite our successes to date, broadening our range of tourism offerings remains an important pillar in our thrust to diversify our product, and developing community based tourism is key to this initiative, he remarked. (unknown, www.jamaicans.com, 2011) Some disadvantage of community based tourism is Cultural destruction, (modernization (world mono-culture), freezes culture as performers, loss: language, religion, rituals, material culture.) primary products (sun, sand, surf, safari, suds, ski, sex) (little value added, neo-colonialism) Environmental destruction (game drives, resorts: golf, ski, beach, desert, world as play ground, SUV.) Marginal employment (low skill, low wage, menial services, prostitution, drug trade, gambling, hustlers.) Low benefits (no job security, no health care, no organizing, no work safety rules or enviro standards.) Development of illegal and/or destructive economic activities (markets for drugs, endangered species, etc.) Outside hiring (skilled middle and senior management recruited out of the area and transferred in.) Concentration employment (walled resort enclaves.) seasonal employment. (mozer) Solutions (for visitor) act to support cultural diversity engage in activities that add value to the community dont do activities that deteriorate the environment dont engage in illegal activities act to disperse the benefits Patronize locally (community) owned enterprises. Solutions (for the host) support the traditional cultural legacy Training and education in local culture, history, natural science, etc. select development and activities that draw from local traditions and add value to the community dont promote activities that deteriorate the environment dont engage in illegal activities adopt a program to disperse the benefits Patronize locally produced products and locally (community) owned enterprises. Make business and foreign exchange transactions transparent and efficient. (unknown, about ct/benefits.htm) 2) Community based tourism is an alternative type of tourism that can be used to diversify Jamaica Tourism Product and provide Jamaica with a competitive advantage. Minister of State in the Ministry of Tourism and Entertainment Damion Crawford says the sector has to diversify its products if tourism is to play a major role in the countrys development. Crawford says tourism can play a pivotal role in Jamaicas development, but adds that offering the same products to every visitor cannot be the answer. Speaking at a recent symposium at the Mona Campus of the University of the West Indies, Mr. Crawford echoed calls for the west Kingston community of Trench Town to be promoted as an area for cultural tourism. He says although the community was made popular by Jamaican music icon Bob Marley, it is still not promoted for the cultural experience. (www.jamaicaobserver.com, 2011) Community based tourism is good for the countrys economic growth and it help to decrease poverty. According to the UWI Community based tourism, however, offers a unique opportunity for Jamaica. The process of community based tourism development if managed effectively has the potential to alleviate poverty and illiteracy. Community based tourism also has the potential to develop the natural creative energy of Jamaicans by transforming average citizens into entrepreneurs. It can be used to develop strong partnerships by twinning existing traditional tourism entrepreneurs. It can be combined with the existing tourism product offerings to create a uniquely Jamaica experience. Community based tourism can be a standalone venture of a partnership of the traditional products blended with Jamaican charm, culture and heritage to create a community tourism spirit that culminates in a truly Jamaican experience. Community based tourism can bring out the best in Jamaican people. (UNKNOWN) Technology Technology has significant impact on the development of the travel and tourism industry. Discuss Technology has played a significant role in the development of the tourism and travel industry. This has been seen through the internet, telecommunication services and point of sale (POS). By using the internet it is easier for you to go on vacation without the hassle, you no longer have to guess if the destination u want to go have the facilities you want you can now go on the internet and research your destination. Also if youre a adventurous person and your coming to Jamaica the internet would also help you to find a hotel near the places you want to see, For example if u wanted to visit Dolphin cove, Dunns river and mystic mountains by doing your research you would not book a hotel in Kingston which is too far from where u wanted to be. By using the internet u could also check to see when it is cheaper for you to travel and get deals with the hotels and airline. You also want to know that when u are going on vacation u can access your bank account. If all this is not possible then u would not want to go on vacation. You want to know that u can still stay in contact with your business while relaxing on the beach. CONCLUSION In conclusion delivering quality service is very important not only in the tourist industry but in other businesses. If customers are not satisfied with the level of service they get they will not come back to your business and we rely mostly on our repeat customers. Community based tourism is also important because it allows the local residents to be involved in tourism and it provides employment and decrease poverty. Technology is important in the tourism industry because without it persons would not leave their business or family to go on vacation knowing that they are not going to be in contact with them.

The Effects Artificial Intelligence has had on Society and on Business

The Effects Artificial Intelligence has had on Society and on Business Until recently, many people thought it unlikely for machines to have human-like abilities. Human-like abilities were generally only attributed to animals, and not machines. However, with technological advancements such as computers, many are beginning to realize the importance and impact such machines have in business. There are virtually no businesses today who do not implement the use of the Internet and networking technologies. The reason is because e-Business has made it more efficient, effective and has saved companies time and money when dealing with their business practices. It is difficult to assign intelligence to man-made objects, so first we must define and discuss what intelligence actually is. This is a complicated subject, raising questions of consciousness and self. Even intelligent behavioral studies in humans have been difficult and complex to understand. However, one popular early definition put forth by John McCarthy at the Dartmouth Conference in 1956, is, "making a machine behave in ways that would be called intelligent if a human were so behaving" (http://www.answers.com/artificial+intelligence&r=67). This is when the term â€Å"artificial intelligence† was first coined. Basically, it is giving a computer a rational mind-set comparable to humans. This raises a whole question: is making artificially intelligent machines ethical? This question will be addressed later in the paper. Artificial intelligence (AI) can be classified into two categories: strong AI and weak AI. Strong AI involves some form of technology that can reason and solve problems as a human does. Strong AI is then classified into two forms also: 1... ...rtificial+intelligence&r=67>. The History of Artificial Intelligence. July 1997. Online. Internet. Thinkquest. March 12, 2005. < http://library.thinkquest.org/2705/history.html>. The Honda Humanoid Robot ASIMO. 2004. Online. Internet. Honda Motor Company. March 12, 2005. < http://world.honda.com/ASIMO>. The MITS Altair 8800. Online. Internet. The Computer Science Club at University of California, Davis. March 12, 2005. <http://wwwcsif.cs.ucdavis.edu/~csclub/museum/items/mits_altair_8800.html>. O’Brien. James A. Management Information Systems: Managing Information Technology in the Business Enterprise. The McGraw-Hill Companies, Inc. New York: 2004. Pop quiz: What was the first personal computer? 2002. Online. Internet. Blinkenlights Archaelogical Institute. March 4, 2005. <http://www.blinkenlights.com/pc.shtml>.

Using Technology in Sports :: Exploratory Essays Research Papers

Using Technology in Sports The ball comes speeding over the net and slams down onto the face of the court landing just beyond the base line, the line running along the back of the court. I had called her winning point... "out." As I turned towards her, I could see the anger building in her eyes. We walked towards each other, and with only the net separating us, she began to confront me. She argued that, as she saw it, the ball was obviously in and that we should replay the point. I wanted this game as much as she did and we were both standing strong. I finally decided that there was no use in fighting. We had to resolve this argument between ourselves because there were no line judges to decide for us. We decided to replay the point and she won. I tried to convince myself that there would be times when a call would be questionable and that I should try not to point fingers. I still went home discouraged that night because I knew that the call I had made was fair. The next day I sleepily drifted in and out of my Ethics lecture, although, the teacher was able to catch my attention by an interesting question that he presented. What is morally correct? This got my mind going. I was bothered by the match the previous day and I began to question myself about my call. Was it morally correct or was I being partial to my own success? I reflected on that final call that I had made, the point that won the game. I was positive that I had made a fair call but a little hint of doubt kept ringing in my head. What if I had made a bad call? What if I saw the ball differently than everyone else? Questions like these continued to haunt me throughout the hour. One of my close friends, Sarah, noticed that something was bothering me. She asked me what was wrong, and I told her that I was upset about last night's match and was wishing that there was a way to tell for sure if the ball had been in or out. As soon as I had finished, an excited look washed over her fac e. Being a track star, she proceeded to tell me about a new technology that was being used for runners.

The Role of Polyglutamine Expansions in Huntington’s Disease Essay

‘Huntington’s disease (HD) is an autosomal dominant progressive neurodegenerative disorder characterized by personality changes, motor impairment and subcortical dementia. It is associated with a selective neuronal cell death occurring primarily in the cortex and striatum.’ (Scherzinger et al, 1997). HD causes emotional problems, uncontrolled movements and the loss of thinking ability. It can lead to disability and death from the illness. There are two forms of this disease: adult-onset and early-onset (juvenile). Adult onset is by the far most common for HD; symptoms develop at mid 30s/40s, an individual will live an average of 20 years after symptoms and signs begin. Premature signs and symptoms are depression, involuntary movements, trouble learning new information, poor coordination and balance; this can all progress very severely. When HD develops into twitching or jerking this is referred as Chorea. HD can be referred to Huntington Chorea. ‘HD usually has a mid-life onset, but a juvenile form, defined by onset of symptoms before the age of 21 years, is present in about 7% of HD cases.’ (Nance, 2001) It has similar symptoms however the disease progresses more quickly than adult onset form. Gente (1985) results showed findings by others, that the most juvenile-onset patients inherit the gene from their fathers and that the late-onset form is more frequently inherited from affected mothers. ‘The disorder is caused by CAG/polyglutamine (poly Q) repeat expansions in the first exon of a gene encoding a large ~350 kDa protein of unknown function.’ (Scherzinger et al, 1997) Zhang et al state that due to the expansion of polyQ repeats within the protein causes neurodegenerative disease. Expansion of CAG repeats coding f... ..., C. and Bates, G, P. (2004). Huntingtin and the molecular pathogenesis of Huntington’s disease. EMBO reports 5. 958-963 Nance, M, A. and Myers, R, H. (2001) Panov, A, V., Gutekunst, C., Leavitt, B, R., Hayden, M, R., Burke, J, R., Strittmatter, W, J. And Greenamyre, J, T. (2002) Early mitochondrial calcium defects in Huntington’s Disease are a direct effect of Polyglutamines. Nature neuroscience. Volume 5 no 8 Ross, C, A. (2002). Polyglutamine Pathogenesis: Emergence of Unifying Mechanism for Huntington’s Disease and Related Disorders. Neuron, Vol. 35,819-822. Scherzinger, E., Lurz, R., Turmaine, M., Mangiarini, L., Hollenbach, Birgit., Hasenbank, R., Bates, G, P., Davies, S, W., Lehrach, H and Wanker, E, E. (1997). Huntington-Encoded Polyglutamine Expansions Form Amyloid-like Protein Aggregates In Vitro and In Vivo. Cell, Vol.90, 549-558. Zhang,

Delta Air Lines Essay

The Delta Airlines boasts of an affluent history that tells the story of how it came to be the successful airline company that it is at present. It all started when the Huff Daland Dusters got involved with crop-dusting in Macon, state of Georgia. In 1925, Huff Daland Dusters relocated to Monroe in the state of Louisiana where it was known for being a successful private company, owning eighteen planes. Due to the growing success of Huff Daland Dusters, C. E. Woolman who established Delta Air Lines purchased the private dusting company. The company was then named Delta Air Service. (Delta, 2008a) In 1930, Delta Air Service begins to operate in Atlanta, Georgia where it discontinued services for passengers, and became Delta Air Corporation. When the company was approved to provide mail services again, which was unsuccessful in 1930, it continued to provide services for passengers. In 1942, Delta became involved with the war, with its active involvement in transforming and refurbishing over one thousand aircrafts to be utilized during the war, and in providing instruction for pilots belonging to the army and aircraft technicians. After three years, the company was renamed as Delta Air Lines, Inc. (Delta, 2008a) In 1961, Delta launched the first direct flight from its base to Los Angeles. In 1972, Delta became a much bigger company through the Northeast Airlines merger, the Western Airlines merger in 1987, and the company’s purchase of Pan Am. The Pan Am purchase allowed Delta to become a global carrier. (Delta 2008a) The current CEO of Delta Air Lines is Richard H. Anderson in September last year, although being just a new member five months prior to that. Anderson acquired a wide ranged of airline experiences during his twenty years in the business. Prior to his membership to the Delta Air Line Board of Directors, he served for Continental Airlines, and jumped from one post to another higher position in the Northwest Airlines. Moreover, he worked for UnitedHealth Group where he was a president of the Markets group. After his three-year service with the company, he joined Delta Air Lines. (Delta, 2008b) At present, the Delta Air Lines is based still in Atlanta Georgia where it provides their customers 310 flight destinations for all over 54 countries in the world. In 2007, Delta just announced the addition of 50 routes all over the world. (Delta, 2008c)This just proves how successful they are in what they do that they are able to cater to thousands of people who have the luxury of choosing where to go from numerous destinations locally or abroad. Delta Air Lines became successful because of its innovativeness and openness to mergers that made it one of the largest company airlines in the history of the United States. Moreover, Delta Air Lines is linked to several other airline companies and are allied with other foreign airlines. In the past, Delta was able to do mergers with several airlines and from then on continued to expand by targeting international destinations and partnership. Its success may also be attributed to the wide range of services that they can provide to their customers. Perhaps, the company fosters good relationships with its employees, primarily because of the concern that Delta exhibits to them. In September 2005, Delta was awarded as one of America’s Safest Companies as it implemented strict rules and policies on health and safety for employees in the workplace. (Delta, 2008d) Currently, Delta has expanded its target market to include even the lower classes of society with its launching of Song ®. The air service offers low prices on flights and lessens the time for aircrafts to continue services. This means that Song ® is able to provide as many flights as possible to the people in order to make up for their time. (List, 2003) Moreover, Delta is in partnership with SkyMiles, which enables their customers to earn free tree miles, which is gained by the number of flights one purchases. They also support several foundations and organizations, such as The Breast Cancer Research Foundation, Habitat for Humanity, etc. that helps to build their image and reputation, and gain more followers for the expansion of the airline. These changes have References Delta Air Lines â€Å"Delta Through the Decades.† Delta Air Lines, Inc. 2008a: http://www.delta.com/about_delta/corporate_information/delta_stats_facts/delta_through_decades/index.jsp 15 April 2008. Delta Air Lines â€Å"Richard H. Anderson.† Delta Air Lines, Inc. 2008b: http://www.delta.com/about_delta/corporate_information/corporate_biographies/anderson/ 15 April 15, 2008. Delta Air Lines. â€Å"New Routes Mean More Sources.† Delta Air Lines, Inc. 2008c: http://www.delta.com/planning_reservations/plan_flight/destinations/new_routes/index.jsp April 15, 2008. Delta Air Lines. â€Å"Awards & Recognition.† Delta Air Lines, Inc. 2008d: http://www.delta.com/about_delta/corporate_information/awards_recognition/index.jsp April 15, 2008. List. B. â€Å"Operations researchers say Delta Air Lines’ Song has cut turnaround time of aircraft by 25%.† Innovations Report 2003: http://www.innovations-report.de/html/berichte/verkehr_logistik/bericht-22601.html April 15, 2008.

Six Sigma Class Intro and Ppt

INTRODUCTION TO SIX SIGMA CONTENT FLOW†¦ ? Understanding Six Sigma ? Definition ? World at Six Sigma examples ? Six Sigma Scale ? Why Six Sigma ? Six Sigma Methodologies & Tools ? Define ? Measure ? Analyze ? Improve ? Control WHAT’S IN A NAME? Sigma is the Greek letter representing the standard deviation of a population of data. ? Sigma is a measure of standard deviation (the data spread) ? ? ? SIX SIGMA IS †¦ ? A statistical concept that measures a process in terms of defects – at the six sigma level, there 3. 4 defects per million opportunities ?A defect is anything that results in customer dissatisfaction Six Sigma is a methodology and a symbol of quality ? HOW OFTEN ARE WE DELIVERING ON TIME? ? If the target time is 30 Mins, the graphs below show two curves with average at 25 Mins 30 mins 30 mins s s 0 10 x 30 2 sigma 20 40 50 0 10 20 x 30 4 sigma 40 50 ? ? How many standard deviations can you â€Å"fit† within customer expectations? Managing by th e average doesn’t tell the whole story. The average and the variation together show what’s happening. MANAGING UP THE SIGMA SCALE Sigma 1 2 3 4 5 6 % Good % Bad 30. 9% 69. % 93. 3% DPMO 691,462 308,538 66,807 69. 1% 30. 9% 6. 7% 99. 38% 99. 977% 0. 62% 0. 023% 6,210 233 3. 4 99. 9997% 0. 00034% EXAMPLES OF THE SIGMA SCALE In a world at 3 sigma. . . ? In a world at 6 sigma. . . ? There are 964 U. S. flight cancellations per day. The police make 7 false arrests every 4 minutes. 1 U. S. flight is cancelled every 3 weeks. There are fewer than 4 false arrests per month. ? ? ? In one hour, 47,283 international long distance calls are accidentally disconnected. ? It would take more than 2 years to see the same number of dropped international calls.WHY SIX SIGMA? †¢ At GE, Six Sigma added more than $ 2 billion to the bottom line in 1999 alone †¢ Motorola saved more than $ 15 billion in the first 10 years of its Six Sigma effort AlliedSignal reports saving $ 1,5 billi on through Six Sigma. †¢ †¢ Six Sigma is about practices that help you eliminate defects and always deliver products and services that meet customer specifications How are these savings realized? cost of scrap? cost of rework? cost of excessive cycle times and delays? Benefits of added capacity and man-hoursDMAIC – THE IMPROVEMENT METHODOLOGY Define Objective: DEFINE the opportunity Measure Analyze Improve Control Objective: Objective: Objective: MEASURE current ANALYZE the root IMPROVE the performance causes of problems process to eliminate root causes Key Measure Tools: †¢ Critical to Quality Requirements (CTQs) †¢ Sample Plan †¢ Capability Analysis †¢ Failure Modes and Effect Analysis (FMEA) Key Analyze Tools: †¢ Histograms, Boxplots, MultiVari Charts, etc. †¢ Hypothesis Tests †¢ Regression Analysis Objective: CONTROL the process to sustain the gains.Key Define Tools: †¢ Cost of Poor Quality (COPQ) †¢ Voice of the Stak eholder (VOS) †¢ Project Charter †¢ As-Is Process Map(s) †¢ Primary Metric (Y) Key Improve Key Control Tools: Tools: †¢ Solution Selection †¢ Control Charts Matrix †¢ Contingency †¢ To-Be Process and/or Action Map(s) Plan(s) DEFINE – DMAIC PROJECT WHAT IS THE PROJECT? $ Project Charter Cost of Poor Quality Stakeholders Voice of the Stakeholde r Six Sigma What is the problem? The â€Å"problem† is the Output ? What is the cost of this problem ? Who are the stake holders / decision makers ?Align resources and expectations ? DEFINE – CUSTOMER REQUIREMENTS WHAT ARE THE CTQS? WHAT MOTIVATES CUSTOMER? SECONDARY RESEARCH Market Data THE Voice of the Customer Key Customer Issue Critical to Quality Listening Posts Industry Intel Industry Benchmarking Customer Service Customer Correspondence PRIMARY RESEARCH Survey s OTM Observations Focus Groups MEASURE – BASELINES AND CAPABILITY WHAT IS OUR CURRENT LEVEL Sample some data / not a ll data Current Process actuals measured against the Customer expectation OF PERFORMANCE?Descriptive Statistics Variable: 2003 Output Anderson-Darling Normality Test A-Squared: P-Value: Mean StDev Variance Skewness Kurtosis N Minimum 1st Quartile Median 3rd Quartile Maximum 0. 211 0. 854 23. 1692 10. 2152 104. 349 0. 238483 0. 240771 100 0. 2156 16. 4134 23. 1475 29. 6100 55. 2907 ? ? ? What is the chance that we will succeed at this level every time? 0 10 20 30 40 50 95% Confidence Interval for Mu 95% Confidence Interval for Mu 21. 1423 19. 5 20. 5 21. 5 22. 5 23. 5 24. 5 25. 5 26. 5 25. 1961 95% Confidence Interval for Sigma 8. 690 11. 8667 95% Confidence Interval for Median 95% Confidence Interval for Median 19. 7313 26. 0572 ANALYZE – VALIDATED ROOT CAUSES WHAT ARE THE KEY ROOT CAUSES? Experimental Design Data Stratification Regression Analysis Process Simulatio n Six Sigma y = f (x1, x2, x3 . . . xn) Critical Xs IMPROVE – POTENTIAL SOLUTIONS HOW CAN WE ADDRESS THE ROOT CAUSES IDENTIFIED? ? WE Address the causes, not the symptoms. Generate Evaluate Clarify Decision y = f (x1, x2, x3 . . . xn) Critical Xs Divergent | Convergent IMPROVE – SOLUTION SELECTIONHOW DO WE CHOOSE THE BEST SOLUTION? Solution Selection Matrix Qualit y Solution Sigma Time CBA Other Score Time Cost Six Sigma Solution Right Wrong Implementation Good Bad O Nice Idea Nice Try X Solution Implementatio n Plan CONTROL – SUSTAINABLE BENEFITS HOW DO WE †HOLD THE GAINS† OF OUR NEW PROCESS? ? ? Some variation is normal and OK How High and Low can an â€Å"X† go yet not materially impact the â€Å"Y† Pre-plan approach for control exceptions Direct Process Customer: CCR: Date: Measuring and Monitoring Loan Service Manager ? Process Owner: Process Description:Process Control System (Business Process Framework) Flowchart Customer Sales Processing Branch Manager Key Measure ments P1 – activity duration, min. Specs &/or Targets Measures (Too ls) Responsibility Contingency Where & (Who) (Quick Fix) Frequency 35 Remarks UCL=33. 48 Review appliation for completeness P2 – # of incomplete loan applications Individual Value Apply for loan 1. 1 Application & Review 25 Complete meeting information Mean=24. 35 No Application Complete? 1. 2 Processing 1. 3 Credit review 15 0 10 20 30 LCL=15. 21 1. 5 Disclosure 1. 4 Review Observation Number

Nursing Theory

Question 1 A). Describe in your own words what you believe nursing is? -Nursing is responsible to look after sick and injured people . It is a duty of care to assess, planned ,help what their needs to keep them healthy ,comfortable and happy. A nurse must have ability to ensure their knowledge , skills ,and experience and confident to ensure their profession. B). Provide an overview of each Nursing Theory. -Self-Care Deficit Nursing Theory (Orem) Dorothy Orem’s self care deficit theory, general theory of nursing is one of the host widely used model in nursing today. In 1914,Orem was born in Baltimore ,Maryland. She received her nursing diploma in the early 1930’s from Providence Hospital School of Nursing ,Washington D. C. In addition to earning a BSN Ed. (1939) and MSN Ed. (1945), She has received three honorary doctorates and an Alumni Achievement Award For Nursing Theory in 1980 from Catholic University of America. (Hartweg,1995). In 1978, Orem (citied in Faucett, 2005) connected that the task required in dentification of the domain and boundaries of nursing as a science and an art . After reflecting upon her own nursing experience, Orem says then answer . come to her as a flash of in sight an understanding that the reason why individuals could benefit from anything was the existence of self care limitations. -Interpersonal relations Model (Peplau) In 1952 Hildegard Peplau made an attempt to analyse nursing action using an interpersonal Page1 Theoretical framework. Her theory focuses on the relationship formed by people as they progress through each development stage. She viewed the goal of nursing as developing a relationship between the nurse and client whereby the nurse acts as resource person, counselor, teacher and surrogate. -Complementary-Supplementary model (Henderson) In 1964 Virginia Henderson described the goal of nursing as helping the client to gain independence as rapidly as possible and defined nursing as assisting the individual sick or well ,in the performance of those activities contributing to health, is recovery promoting quality of life or to a peaceful death that the client would perform unaided if he or she had the necessary strength, will or knowledge. Henderson identified 14 basic needs that provide a framework for nursing care. These are breathe normally, eat and drink adequately, eliminate by all avenues of elimination, move and maintain a desirable position, sleep and rest, select suitable clothing, dress, and undress, maintain body temperature within normal range, keep the clean and well groomed, avoid dangers in the environment, communicate with others, workship according to faith, work at something that provides a sense of accomplishment, play or participate in various forms of recreation, learn, discover or satisfy the curiosity that leads to normal development and health. hrough each development stage. She viewed the goal of nursing as developing a relationship between Nursing theory The patient in this case has a condition that puts him at risk for illness and injury. uk/nursing-scientific-management-and-frederick-taylor/">A nursing theory is a conceptualization of some aspects of nursing communicated for the purpose of describing, explaining, predicting and or prescribing nursing care (Jacqueline, 2001). Imogene king’s theory focuses more specifically on the events and the phenomena of the discipline and is specific enough to contribute on a sound basis for achieving an effective behavioral outcome in this case study. Applications of these theories in practice depend on the awareness, understanding and research on their interrelationships (Patricia A Potter, 2005). The American Nurses Association (ANA) is a full-service professional organization representing the nation's entire registered nurse population. The ANA represents the interests of the nation's 2.7 million registered nurses through its 54 constituent state and territorial associations and over 150,000 members. It is dedicated to ensuring that an adequate supply of highly skilled and well-educated nurses is available in USA. ANA is also committed to meeting the needs of nurses as well as health care consumers (http://www.nursingworld.org). Imogene King (Jacqueline, 2001) formulated a goal attainment theory which focuses on three dynamic interacting systems namely, personal, interpersonal and social systems.   According to this theory, a personal relationship occurs between the client and the nurse, and this nurse-client relationship is the vehicle for the delivery of nursing care, which is defined as a dynamic interpersonal process (Jacqueline, 2001).   This theory emphasizes on the fact that the nurse and the client are affected by each other’s behavior and it is duty of the nurse to maintain this interpersonal process. King's Goal Attainment Theory involves a process where the nurse and the patient mutually communicate information, establish goals, and take action to obtain the common goals. This theory is about the interpersonal process where two people, usually strangers come together in a health care organization to obtain their health goals. This goal attainment theory is based on personal and interpersonal systems, which includes interaction, communication, transaction, role, stress, growth and development, time and space. Goal attainment in this model is achieved through a goal-oriented nursing record, which is composed of five major elements namely, a database, a problem list, a goal list, a plan and progress notes. Active participation of the client in the process of goal setting and goal achievement are the major strengths of this model. This model framework is useful for nurses in social interactions with clients. This theory is based on the principle that each individual (client) brings to an interaction a different set of values, ideas, attitudes, perceptions to exchange  and the other person (nurse) receives this information and processes it. Thus, these two individuals mutually identify goals and the means to achieve them. In this interaction process they reach an agreement about how to attain these goals and then set about to realize them (Jacqueline, 2001). According to King’s theory, Patient participation with the elements of communication, expression, interaction with the nurse is the most important factor, which keeps alive the interpersonal process of personal relationship. This brings the nurse and the patient to a common goal and both of them strive to achieve this common goal. This is supported by the strategies, the nurse record of the outcomes and the statistical analysis of the data. CONCLUSION Thus today Nursing is a profession rather than a vocation. Nursing as a profession accounts for its conscientious, knowledgeable and responsible actions.   The profession has extended education avenues, a body of knowledge leading to defined skills, an ability to provide specific service, professional autonomy to make decisions governed by a code of ethics (Patricia A Potter, 2005). The theoretical models have served as frameworks for nursing curriculum and practice by increasing the scientific basis of nursing practice and in USA, ANA has been continuing its efforts to expand the scientific and research base for nursing practice, for the collective bargaining rights and workplace advocacy for all nurses, to gain better compensation and better working conditions for nurses, and to implement new ways in which nursing services can be delivered to respond to current and future demands for cost-effective, quality health care ( http://www.nursingworld.org ).It Strives to shape the future of healthcare through excellence in nursing education using education, science and technology to improve health. REFERENCE Jacqueline, â€Å"The Nurse Theorists-21st century updates†, Nursing science quarterly, Volume 14, 4; 311, 2001. Patricia A Potter, Anne Griffin Perry, Fundamentals of Nursing, 6th edition, Mosby, 2005. Ruth L.E. Murray, Marjorie Baier, ‘King's conceptual framework applied to a transitional living program’, Perspectives in Psychiatric Care, Vol. 32, 1996. http://www.nursingworld.org/about/mission.htm Nursing Theory Question 1 A). Describe in your own words what you believe nursing is? -Nursing is responsible to look after sick and injured people . It is a duty of care to assess, planned ,help what their needs to keep them healthy ,comfortable and happy. A nurse must have ability to ensure their knowledge , skills ,and experience and confident to ensure their profession. B). Provide an overview of each Nursing Theory. -Self-Care Deficit Nursing Theory (Orem) Dorothy Orem’s self care deficit theory, general theory of nursing is one of the host widely used model in nursing today. In 1914,Orem was born in Baltimore ,Maryland. She received her nursing diploma in the early 1930’s from Providence Hospital School of Nursing ,Washington D. C. In addition to earning a BSN Ed. (1939) and MSN Ed. (1945), She has received three honorary doctorates and an Alumni Achievement Award For Nursing Theory in 1980 from Catholic University of America. (Hartweg,1995). In 1978, Orem (citied in Faucett, 2005) connected that the task required in dentification of the domain and boundaries of nursing as a science and an art . After reflecting upon her own nursing experience, Orem says then answer . come to her as a flash of in sight an understanding that the reason why individuals could benefit from anything was the existence of self care limitations. -Interpersonal relations Model (Peplau) In 1952 Hildegard Peplau made an attempt to analyse nursing action using an interpersonal Page1 Theoretical framework. Her theory focuses on the relationship formed by people as they progress through each development stage. She viewed the goal of nursing as developing a relationship between the nurse and client whereby the nurse acts as resource person, counselor, teacher and surrogate. -Complementary-Supplementary model (Henderson) In 1964 Virginia Henderson described the goal of nursing as helping the client to gain independence as rapidly as possible and defined nursing as assisting the individual sick or well ,in the performance of those activities contributing to health, is recovery promoting quality of life or to a peaceful death that the client would perform unaided if he or she had the necessary strength, will or knowledge. Henderson identified 14 basic needs that provide a framework for nursing care. These are breathe normally, eat and drink adequately, eliminate by all avenues of elimination, move and maintain a desirable position, sleep and rest, select suitable clothing, dress, and undress, maintain body temperature within normal range, keep the clean and well groomed, avoid dangers in the environment, communicate with others, workship according to faith, work at something that provides a sense of accomplishment, play or participate in various forms of recreation, learn, discover or satisfy the curiosity that leads to normal development and health. hrough each development stage. She viewed the goal of nursing as developing a relationship between Nursing Theory Question 1 A). Describe in your own words what you believe nursing is? -Nursing is responsible to look after sick and injured people . It is a duty of care to assess, planned ,help what their needs to keep them healthy ,comfortable and happy. A nurse must have ability to ensure their knowledge , skills ,and experience and confident to ensure their profession. B). Provide an overview of each Nursing Theory. -Self-Care Deficit Nursing Theory (Orem) Dorothy Orem’s self care deficit theory, general theory of nursing is one of the host widely used model in nursing today. In 1914,Orem was born in Baltimore ,Maryland. She received her nursing diploma in the early 1930’s from Providence Hospital School of Nursing ,Washington D. C. In addition to earning a BSN Ed. (1939) and MSN Ed. (1945), She has received three honorary doctorates and an Alumni Achievement Award For Nursing Theory in 1980 from Catholic University of America. (Hartweg,1995). In 1978, Orem (citied in Faucett, 2005) connected that the task required in dentification of the domain and boundaries of nursing as a science and an art . After reflecting upon her own nursing experience, Orem says then answer . come to her as a flash of in sight an understanding that the reason why individuals could benefit from anything was the existence of self care limitations. -Interpersonal relations Model (Peplau) In 1952 Hildegard Peplau made an attempt to analyse nursing action using an interpersonal Page1 Theoretical framework. Her theory focuses on the relationship formed by people as they progress through each development stage. She viewed the goal of nursing as developing a relationship between the nurse and client whereby the nurse acts as resource person, counselor, teacher and surrogate. -Complementary-Supplementary model (Henderson) In 1964 Virginia Henderson described the goal of nursing as helping the client to gain independence as rapidly as possible and defined nursing as assisting the individual sick or well ,in the performance of those activities contributing to health, is recovery promoting quality of life or to a peaceful death that the client would perform unaided if he or she had the necessary strength, will or knowledge. Henderson identified 14 basic needs that provide a framework for nursing care. These are breathe normally, eat and drink adequately, eliminate by all avenues of elimination, move and maintain a desirable position, sleep and rest, select suitable clothing, dress, and undress, maintain body temperature within normal range, keep the clean and well groomed, avoid dangers in the environment, communicate with others, workship according to faith, work at something that provides a sense of accomplishment, play or participate in various forms of recreation, learn, discover or satisfy the curiosity that leads to normal development and health. hrough each development stage. She viewed the goal of nursing as developing a relationship between